May 8th, 2013, 4:30 pm
QuoteOriginally posted by: quartzQuoteGetting to a million or a billion customers is really challenging in the hardware business. But it's easy in software -- just look at Facebook, Instagram, etc.Software may not always require "special" skills, but that doesnt mean it's that easy, just like it's not easy winning at the lottery. How many social networks and foto-sharing companies died in the meantime? it's the usual hindsight/selection bias, why would it be any different on web2.0? I wouldnt make that my job, not hardcore enough. But how not to sympathize? I held the same view when writing the first business plan some time ago... before realizing what are the tools IBM is playing with, really.Anyway didnt the silicon valley move to berlin quite a while ago now?Kodak had 140,000 workers, Instagram had 13. No doubt the Instagram people were some combination of clever and lucky, but it seems clear that serving the photographic needs of millions or billions of people with a piece of software is several orders of magnitude less resource-intensive than serving photographic needs through physical products that require a massive supply chain of specialty chemical makers, giant factories operating under carefully controlled conditions, fleets of trucks, and office buildings full of managers, chemists, engineers, plus many more than 13 programmers.Big things in hardware are much much harder to achieve than big things in software. Scaling is much hard.